Brand Identity
The identity and its design guidelines
DD Recruiting Talent Solutions recruits for IT development and industrial automation roles in Croatia and the DACH region. The identity and messaging needed to make that specialization clear.
We built the visual identity around a DD monogram and prepared brand guidelines, messaging guidance and LinkedIn templates. The work gave the client a logo and a practical way to apply it across communication materials.
A DD monogram and logo variants for different formats and layouts.
Rules for logo use, typography and the color palette.
Guidance for presenting the services and preparing LinkedIn content.
Designs for profile images, cover images and social media posts.
The DD monogram links the logo, profile images and other materials through a shared mark.
The messaging focuses on recruitment for IT and industrial automation roles.
The brand guidelines give anyone preparing new materials a reference for colors, fonts and logo use.
Prepared formats provide a starting point for posts and service introductions without redesigning each item.