Marketing Strategy & Campaigns

Help the right customers find you.

Choose where to focus your marketing, what to say and which campaigns to run.

Make it easier for people to choose your business

Give potential customers a reason to pay attention, with a message that speaks to their needs and marketing focused on reaching them. The services below give you a strategy, a social media plan or advice to act on. If you also need someone to run your Google or Meta campaigns, campaign management is a separate engagement.

Marketing support

Start with the decision you need to make

You might need to choose your marketing priorities, explain your offer better or decide what to post next. Each service gives you a way to move that work forward.

Marketing Strategy
Marketing Strategy

Choose where to put your time and budget, with a 90-day action plan for your market. From €1,200.

90-day plan
Communication Strategy
Communication Strategy

Help customers understand why your offer matters, with message and channel direction for your team. From €1,200.

Strategic
Social Media Planning
Social Media Planning

You create and publish the posts, with 12 monthly themes to guide you across up to two networks. From €250 per month.

Marketing Consulting
Marketing Consulting

Work through one marketing decision in a 60-minute session, with a short written summary to refer to afterward. €75.

Marketing Strategy
Marketing Strategy

Choose where to put your time and budget, with a 90-day action plan for your market. From €1,200.

View details
Communication Strategy
Communication Strategy

Help customers understand why your offer matters, with message and channel direction for your team. From €1,200.

View details
Social Media Planning
Social Media Planning

You create and publish the posts, with 12 monthly themes to guide you across up to two networks. From €250 per month.

View details
Marketing Consulting
Marketing Consulting

Work through one marketing decision in a 60-minute session, with a short written summary to refer to afterward. €75.

View details
Marketing Plan

Know where to focus your marketing effort

Decide which audiences and channels deserve your attention, with a prioritized plan for the first 90 days. Starting at €1,200, the strategy covers one market, up to two primary audiences, up to three priority channels and a review of up to five direct competitors. You receive direction for paid and organic activity. Campaign execution, content production and website work are separate.

Current-state review and up to five direct competitors
Direction for up to two audiences and three priority channels
A 90-day plan for activity, budget and measurement
Marketing Plan
Communication Strategy
Communication Strategy

Give your team a message they can work with

Make your offer easier to explain and keep its message consistent across channels. A communication strategy defines your brand voice, core messages and priorities for the first 90 days. From €1,200, it covers one market, up to two primary audiences, up to three priority channels and up to five direct competitors. Content production and campaign execution are quoted separately.

Brand voice and messaging guidelines
Competitive analysis and market positioning
Channel strategy and content themes
Social Media Planning

Know what to post and when

You create and publish the posts, with a monthly calendar that ties each theme to your business goal. From €250 per month, the plan includes an initial tidy-up of up to two profiles in one language, 12 themes and post ideas, and a recommended posting rhythm. You also handle comments and messages. Advertising is separate.

Initial tidy-up of up to two profiles
Monthly calendar with 12 themes and post ideas
Recommended publishing order and frequency
Social Media Planning
Marketing Consulting
Marketing Consulting

Get advice on the decision holding you up

Bring a campaign, a message or a marketing problem you'd like help with. For €75, you get a review of the material you supply, a 60-minute working session focused on that issue and a short written summary of the next steps. A full audit, extra research and implementation are separate work.

One-to-one 60-minute session
Specific problem-solving and campaign review
Short written summary with next steps

From a campaign brief to the next decision

If you choose ongoing campaign management, the work centers on an agreed goal and budget, with regular review of what the advertising is achieving. This engagement is separate from the strategy and planning services above.

Define the scope

Set the campaign goal, audience and budget for the chosen advertising account.

Review and prepare

Review existing campaigns or prepare a setup plan, including the agreed conversion tracking.

Manage campaigns

Run the agreed Google or Meta campaigns and adjust them as performance data becomes available.

Review performance

Use the monthly report and recommendations to decide what to continue or change.

Dd Recruiting
Instrukcije Oglasnik
Kulic Sperk
Instrukcije Erzen
Kaiser Consulting
Lena
Mathlab
Meteor
trust
Want customers to recognize your business?
FAQ

Frequently Asked Questions

Start with how your customers find and choose a business like yours. The channel should suit your offer, audience and budget, as well as the content you can provide. A marketing strategy helps you choose priorities. If you're deciding between specific options, a consultation can focus on that question.

Campaign management starts at €350 per month. That is the agency fee; your advertising budget is separate and paid directly to Google or Meta. The amount to allocate to ads depends on your market, offer and campaign scope, so the total budget needs to account for both costs.

A marketing or communication strategy usually takes 3 to 5 weeks and gives you priorities for the first 90 days. Campaign management is a monthly engagement with a monthly review and report. The time needed to assess a campaign depends on demand, budget and how long customers take to buy. There is no fixed date for new sales.

A strategy gives you direction and a prioritized action plan. The starting price for either a marketing strategy or a communication strategy is €1,200. Campaign setup and management, content production and website changes are separate services. You can use the strategy with your own team or agree an implementation scope with Mischka Studio.

The campaign management starting price excludes landing-page work, photography, video and substantial ad production. If your campaign needs new material, that work needs a separate scope and quote. Existing assets can be considered when defining the campaign, so include them in your inquiry.

Campaign management includes agreed conversion tracking and a monthly report with recommendations. Useful measures connect spend to actions that matter to your business, such as inquiries or purchases where these can be tracked. Your feedback on the quality of those inquiries helps explain what the campaign numbers mean for the business.

A consultation suits one question you can act on yourself, such as which offer to promote or how to approach a campaign. A strategy helps when several marketing decisions need to fit together. Ongoing campaign management suits businesses that need someone to handle advertising and review its performance each month.

The starting scope covers one Google or Meta advertising account, one market and up to three active campaigns. It includes a monthly account review, review of existing campaigns or a setup plan, ongoing optimization, agreed conversion tracking and a monthly report with recommendations. A second platform, extra markets or more campaigns increase the scope and fee.

Share what you sell, who you want to reach, your budget and any current marketing material. For campaign work, include details of existing advertising accounts and any available reports. The required account access and materials depend on the agreed scope and need to be confirmed before work begins.

A weak response is a reason to examine the offer, audience, message and the page people reach after clicking. Tracking also needs to be checked before drawing conclusions. Those findings help decide whether to change the campaign, test another approach or pause spending. More budget alone won't resolve every problem.

More ways we can help

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